It’s hardly an uncommon approach in marketing: Focus on the trending topics and strike while the iron’s hot.
Well, the Flappy Bird hoopla is starting to die down a little, so it might be too late, but maybe there’s still a small window of opportunity if you work fast. Just find a way to blend the two hottest-trending video game titles online right now, and that’s Flappy Bird and the upcoming and highly anticipated Titanfall.
What does one have to do with the other? Zip. Nothing. It’d be difficult to find two video games that are farther apart; we’re talking opposite sides of a very wide spectrum. Think about it, though: A mobile “Flappy Titan” or “Titanbird” or some such nonsense.
This could result in cross-pollination of epic proportions! From the console to the mobile world and everything in between; make it happen! You could take the easy way out and just remake Flappy Bird with a giant mech and a futuristic environment (in this case, fancier pipes, I guess). Or, you could just release a gritty shooter where you run around as Flappy Bird.
Then again, if you didn’t want to create a whole new game, just do some DLC. Give Titanfall extra content that focuses on some silly hard platforming of some kind, with a Flappy Bird character in the background taunting your every move. That’d be monumentally annoying.
Silliness and stupidity sells… strangely enough
Oh, but it does. People would buy this just to experience the spectacle. Hell, I maintain that half the people who bought Flappy Bird just had to see that ridiculous game. On the surface, the combination of the two games in question is basically impossible and worse, really, really stupid. Ah, but that’s the genius of it! It’s so stupid that consumers just won’t be able to help themselves!
I’d definitely try it.
Published: Feb 26, 2014 08:40 am