Forgot password
Enter the email address you used when you joined and we'll send you instructions to reset your password.
If you used Apple or Google to create your account, this process will create a password for your existing account.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Reset password instructions sent. If you have an account with us, you will receive an email within a few minutes.
Something went wrong. Try again or contact support if the problem persists.
Category:
News

Microsoft Employs New Xbox One Marketing with Some Bite

I didn't know Microsoft's lawyers were such good swimmers.
Image of Ryan Kerns
Ryan Kerns
|

Published: Nov 13, 2013 09:11 pm

This article is over 10 years old and may contain outdated information

It was reported less than a day ago here on GameSkinny that several veterans of Microsoft’s marketing staff have resigned from the company. 

Recommended Videos

Their departure precedes today’s news that marketing for the Xbox One is quite literally jumping the shark… or at least diving with them. Kelly Tarlton’s SEA LIFE Aquarium in Auckland, New Zealand, is housing the first retail Xbox One unit in a waterproof case surrounded by sharks.

The unit will remain in the tank until midnight November 21st when the holder of the first pre-order will claim the system thanks in part to New Zealand’s proximity to the International Date Line. 

Meanwhile we will pretend like Target hasn’t already shipped out units early.

GameSkinny is supported by our audience. When you purchase through links on our site, we may earn a small affiliate commission. Learn more about our Affiliate Policy
related content
Author
Image of Ryan Kerns
Ryan Kerns
Lifelong gamer, artist, writer, lurker, occasional troll, and 1994 Blockbuster Game Tournament Store Champion.